Made You Look - Documentary

Made You Look is an amazing documentary film about creatives working in the digital age. It discusses why graphic creatives are turning to analogue means of making work in an era when technology is booming.

I went to see a screening of the film at Hyde Park Picture House and afterwards a panel of five local creatives (including the director of the film and an illustration tutor from LCA) talked about the film and answered questions the audience had. I found the whole event extremely interesting and it was great to get different opinions from some of the top designers and illustrators like Jon Burgerman, Antony Burrill and Hattie Stewart.

The point of the film was to say that there is no real 'side' but suggests that analogue and digital techniques work alongside each other in harmony. We need both; we need technology to speed up processes, network and inspire us but we also need to know when to unplug, get into our studio and make something physical. There is nothing more satisfying than holding a print you've made, a painting you've created or a dress you've sewn.

You really do need to get the right combination of both worlds if you want to be successful in the creative industry and the film was a great reminder of this. I thoroughly enjoyed the evening and where better to watch it than the beautiful Hyde Park Picture House.